December 2025 Project Launch

December 21, 2025 — Project Start

Bandai Namco Entertainment announced BLEACH Mirrors High on December 21, 2025 as a new smartphone game project set in Tite Kubo's BLEACH universe. The reveal included teaser visual art and the inaugural teaser PV (youtube.com/watch?v=IEgQ9gsG_xg), plus a special video message from Kubo himself (youtube.com/watch?v=G1A_1E6XowY) explaining his deep production involvement.

Official PR stated the game follows events after the Thousand-Year Blood War anime arc, positioning Mirrors High as a narrative continuation rather than a side-story remake. Platforms confirmed from day one: App Store and Google Play, free download with in-app purchases — standard for Bandai Namco mobile RPGs.

Kubo noted he participated from the initial kickoff meeting, contributing title naming, scenario discussions, character designs beyond original requests, logo design, voice auditions, and recording sessions. He described story elements that connect to the main manga scenario — a hook for long-time readers.

Kubo Message Highlights

In the December video message, Kubo emphasized designing more characters than initially commissioned because he enjoyed the process — suggesting a broader original cast vision than a minimal mobile tie-in. He wanted logo typography that feels unmistakably "Kubo" while remaining simple and impactful at small mobile icon sizes.

Voice casting transparency is unusual for mobile licensing deals and signals production priority. Kubo attending recordings implies quality control over protagonist delivery — relevant for Japanese and localized dub tracks across six supported languages at CBT.

Our Tite Kubo Involvement guide embeds this message with analysis connecting December promises to the July 2026 CBT delivery.

From Teaser to July 2026 CBT

Between December 2025 and July 2026, Bandai Namco maintained relatively quiet public marketing — typical for mobile development cycles. Kubo's closing remark promised summer 2026 follow-up news, fulfilled by the Anime Expo CBT reveal and July 5 key visual update.

The teaser PV established visual tone: high-contrast Soul Reaper aesthetics, sword-action emphasis, and cinematic pacing distinct from chibi-style mobile competitors. Players comparing to Soul Resonance should note Mirrors High's earlier focus on original Kubo protagonists rather than existing arc recreation alone.

Track the full timeline on our News hub and Release Date page as pre-registration and launch dates emerge post-CBT.

Why the December Reveal Still Matters

December materials remain the authoritative source for Kubo's stated creative scope — useful when evaluating whether later marketing hype matches original promises. Any CBT narrative or character additions should be judged against Kubo's commitment to manga-connected storytelling from this reveal.

New players discovering Mirrors High during July 2026 CBT hype benefit from reading this archive entry before jumping straight to application forms — understanding the seven-month development arc prevents mistaking Mirrors High for a rushed anime tie-in cash grab.